1. I know both of them: Nike makes sportswear and shoes while Patagonia makes outdoors gear.
   
   2. I don't buy Nike stuff. I do own a Patagonia coat, though.
   
   3. Waterproof/coldproof shoes. Cool.
   
   4. Personally, I don't think it's the best use of silicon ever. All of these things can be calculated if you take a map, time your walk, and do some math. It makes me think of this Calvin and Hobbes strip.
   
   5. First of its kind, so yeah.
   
   6. Rich kids with lots and lots of money to burn.
   
   7. Link is broken.
   
   I hope this helps.

1. How aware of you of the two brands Patagonia and Nike?
   Never heard the first. I do have some stuff from Nike - a jacket, and I gave a baseball cap to my father as a birthday gift last year.
   2. What products do you primarily buy from these two companies, and how do you use them? I rarely buy stuff from Nike - I usually manage to find comparable or better clothes at a more reasonable price.
   3. How do you feel about Patagonia and Nike coming together to work on a technologically enhanced shoe? Well, depends on what you mean by technologically advanced. It is something useful? or is it just an expensive "toy" with little use other than showing off?
   4. How do you feel about a technology enhanced hiking shoe that tracks the distance, speed, and elevation of your hike?
   Might be useful if you're someone who takes hiking as a very serious hobby and wants to collect data about it, or as a "black box" of sorts for paramedic and military personnel.
   5. Do you think the Pioneer is a fitting name for this shoe? Not sure, but I can't think about anything better.
   6. What type of person do you think would buy this product? Aside from those mentioned in 4, I'd say geeky or showoff people. I can't see it as something that would have a wide appeal.
   7. What do you think of this logo for the shoe?
   http://snowythesanefangirl.deviantart.com/art/PatagoniaNike-464598615?gasubmitnew=10%253A1404145089 Can't see it.
   8. Do you have any other thoughts or questions on this? None.

I know Nike does shoes, but the only thing I have from Patagonia is a blue velour hoodie. (It's a pretty good one.)
3. More power to them
4. That sounds like it could be super awesome
5. Yes, definitely
6. Really serious outdoor people (i.e., not me) or possibly park rangers
7. The link's broken.
8. What class are you taking that requires you to post surveys on message boards? Marketing?

1) Ummm... Nike exists? And makes shoes? And was named after the Greek goddess of victory, aka alternate personality!Athena? I know nothing about Patagonia.

2) No clue. Sorry.

3) I guess that would be cool?

4) That actually sounds like a really awesome idea. It'd be expensive, though.

5) Huh. Come to think of it, yes.

6) Avid hikers, backpackers, rich people, and people who are watching their weight.

7) The link does not exist.

-Aila

1. Nike makes shoes and workout clothes with their logo on it. Never heard of Patagonia.
   
   2. I tend to buy New Balance when I can't find cheap shoes that I like.
   
   3. I'm for it if they come up with something that's comfortable enough to justify the cost.
   
   4. That's kinda cool, but I'd rather have something less likely to get ruined by a puddle.
   
   5. Sounds good except that it makes me think of the television.
   
   6. Serious hikers.
   
   7. I thought about a different one and prefer your idea. May need some tweaks in the negative space.

1) I know that Patagonia is some kind of clothing or outerware store? Their founder or somebody might have come to my university to do a talk on sustainable business that looked really boring. I don't think I own anything by them.
Nike makes shoes, mostly athletic shoes, and possibly some other sports gear as well. I understand that their shoes can be quite expensive. I'm pretty sure it went Diety->(Shoes, Missiles), not Diety->Missiles->Shoes or Diety->Shoes->Missiles.

2) I don't think I own anything by either of these companies. My walk-down-to-the-store shoes are New Balance, I could just as easily wear cheap Nikes. I don't know what brand my boots are.

3) Why do we need this? I mean, it would be great if they could make a shoe with some kind of gel sole or something that was cheaper/comfier/whatever, but I have a distinct feeling this will be another one of those nebulous "high-performance" products that don't do anything actually useful.

4) Well that's certainly not what I was expecting. I for one would have to actually LEAVE MY HOUSE to use something like that, but I'm all for more integrated technology in day-to-day activities. It's one step closer to powered armor, so knock yourselves out!

5) I suppose, although for once I'd like to see a non-Euro/American-centered naming convention for these things. No strong feeling one way or another.

6) I could see this (assuming they can get a working prototype) having widespread usefulness among the expected fitness buffs, midlife crisis dads, and hunters, but also among various emergency-response/law-enforcement/military groups, biologists/ecologists, and wilderness-industrial people like loggers and surveyors.

7) Sorry, but this one doesn't sell it for me. It's literally just the two company logos superimposed overtop of one another. I think the Patagonia people might also complain about their contruibution being smaller than Nike's...

8) Do you know how, technically, this thing works? Is it GPS? Accelerometric? How reliable is it?

Even though bribery isn't necessary, pictures are nice anyway.
1. I know Nike makes shoes, but isn't Patagonia a part of Argentina or something?
2. I had Nike shoes for some time. I used them the same boring way you use shoes: I wore them on my feet and walked/ran/what-have-you.
3. -Shrugs- meh?
4. It's pointless, unless you're some health freak.
5. I suck at names, but... no? How about iShoe?
6. People who can't leave their smartphones alone for more than two minutes.
7. Err... generic?
8. Do take what I'm saying with a grain of salt.